Jules Bly The Brand was founded on five key pillars: honest, responsible, charitable, fashion, and forever.
Our shawls are of long-lasting, high quality natural fibers, handcrafted and delicately woven to perfection. Our commitment to sustainability can be seen in the fabrics we choose and the ingenuity of our design. Guided by comfort, wearability, and luxury—all our garments are refined styles for the discerning eye.
commitment to sustainability
Slow fashion is the principal ethic guiding our every move:
We select only the highest quality fabrics like certified carbon neutral organic linen and exquisite silk fiber, delicately woven and hard to find.
We use designer deadstock to ensure reusable materials don’t end up in our landfills.
We focus on pieces that are reversable and multi-use so when you invest in one piece, you invest in multiple looks.
All our pieces are timeless with long-lasting aesthetic appeal.
About Jules Bly The Brand
After 28 years designing luxurious wedding gowns, Jules Bly is saying farewell to a dreamy world of white and cream, chiffon and satin, and hello to a kaleidoscope of color, pattern, and design. Her shawls, camisoles, and slip dresses are handcrafted, multi-use, and thoughtfully designed to elevate your look and save you time. With styles focusing on long-lasting appeal and modern sensibility, these are essentials you can’t live without.
Shawls—A wardrobe staple that does all the work for you
Whether you are spending the day luxuriating in the warm tropical sun and need a quick transition for dinner or leaving the office for an evening event, an easy throw over of Jules’s shawl can elevate your look in a matter of minutes. Keeping in mind that dressing well is a form of good manners, our shawls are designed to keep you looking elegant and classy with minimal effort.
OUR SHAWLS ARE PERFECT FOR:
- Special events, opera, theater, galleries, museums, art shows
- Lunch, dinner and date night
- Mother of the bride or groom, brides, bridesmaids
- Travel and vacation. As our shawls are extremely light, fold small and are easy to pack they are a travel essential
- A romantic evening under the stars
- The resort, poolside or beach house
- Breastfeeding mothers. Our high-quality fiber is natural and organic, so your baby is safe from breathing synthetic microfibers.
- Gifts. E-gift certificates are now available in our store
Broad appeal, united in sensibility
We design for the sensible woman in mind. Ingenuity in our design means that our pieces are multi-use, reversable, and as always, handcrafted to perfection. These are clothes that serve a purpose, so when you invest in one piece, you invest in multiple looks. Our commitment to sustainability ensures our fabrics are of the highest quality. Our use of designer deadstock is our way of reducing our impact on the environment. Guided by comfort, wearability, and luxury—our fabrics are light, airy, and soft to the touch. These are refined styles for the discerning eye. A fine selection for divine women.